Blog

Fashion and the (in)Visible Woman

by Penelope Else October 11, 2011
Thumbnail image for Fashion and the (in)Visible Woman

The fashion debate has started up again in a massive way this month, thanks to Mary Portas in her Queen of Frocks show. Will anything change this time, now that the 14 million-or-so women over 40 who had resigned themselves to being invisible are suddenly realising the problem isn’t them? I’m pretty typical of the issue: [...]

Read the full article →

Queen of Frocks – The Duct Tape Dummy Woman

by Penelope Else October 5, 2011
Thumbnail image for Queen of Frocks – The Duct Tape Dummy Woman

Yeah, that’s me, the woman doing some laydee-wrapping on Channel 4′s Queen of Frocks this week. I’m one of the core focus-group women they recruited. Some of you may be wondering why on earth that would end up on a tv show about a shop makeover.  Here’s vaguely why. The photo here is a duct-tape [...]

Read the full article →

Tena Lady advert – a bit of peeing which needs more target practice

by Penelope Else June 18, 2011
Thumbnail image for Tena Lady advert – a bit of peeing which needs more target practice

. A perfect example of missing your target market by miles. It wasn’t obvious what was being promoted on this tv ad: an attractive young woman has managed to get her dress caught in the lift doors, and we’re afforded an excellent view of her underwear while the dress is being dragged up by the [...]

Read the full article →